When I started in outside sales, the Sales Manager handed me a 3-ring binder and walked over to a map on the wall. He raised his arm and, with an extended finger, pointed at the map, drawing a lazy circle around an area an hour from the office. He said, “We don’t have customers in…

” I hated every minute of training, but I said, ‘Don’t quit. Suffer now and live the rest of your life as a champion.” Muhammad Ali Do salespeople need training? Every new sales job I’ve started required some type of training. Whether it was for a new CRM (Customer Relationship Management) software or product knowledge,…